Choosing an AI Sales Agent plan when you write the words

The cheapest tier and the one above it differ in scope of work, not in how persuasive the writing becomes. Starter covers the planning-to-drafting loop on a narrow list, while Growth widens what you can run at once. Read either as payment for preparation time, and read the tier names as boundaries on how much of that preparation is included.

Ask yourself what your outreach actually consists of before you open the table. A coach filling a cohort usually writes to a modest list of named people, revises the opening line by hand and wants a draft that sounds like speech. The tier that matters is the one that carries that whole loop, from naming the list to a draft you approve.

The published tiers are lifetime payments, so the question is not monthly cost but whether the included work matches how you actually prospect. If you send a handful of careful notes each week, scope matters more than capacity. If you run several small campaigns across the year, capacity is the thing to check first.

For most coaches and consultants, the fit is the middle tier, because a cohort push and a quiet follow-up season are different jobs and you will want room for both. The agent plans the campaign, lists prospects and writes the drafts; you read each one, adjust the phrasing and confirm before anything leaves.

The English and Spanish interface matters more than it first appears. You may coach in one language and write to prospects in another, and drafting in the language your buyer reads is part of sounding human. Confirm what your chosen tier includes on that point rather than assuming every tier carries the same drafting range.

The managed sending mailbox is the part of the plan you will feel day to day. It removes the setup work of wiring your own mail server, which suits a coach who would rather spend the afternoon on a session than on DNS records. Bring-your-own-SMTP only pays off if you already run a mail server you trust.

Your objection is the right one to hold onto: a draft that reads like a mail merge will cost you the reply you wanted. The way to test this before committing is to run a single small campaign through the planner and see whether the wording sounds like your voice or like a form letter. Nothing in the tier list settles that for you.

Delivery is the second risk, and it sits outside the plan you buy. Whether your campaigns arrive depends on sending reputation, so a new domain or a cold mailbox can undercut a well written note. The managed sending mailbox gives you a starting point; it does not create a reputation for you.

The third point is confirmation. The agent waits for you before any launch, which protects you from sending something you have not read, but it also means the work pauses when you are away. If you want campaigns to run while you travel, plan around that rather than expecting otherwise.

Set the tiers side by side and the comparison is about how much of your outreach list you can work through in one campaign, and how many campaigns you can keep in flight. Take your own list, count the named prospects you would write to in a quarter, and see which tier covers that without stretching.

Then compare against bring-your-own-SMTP. That tier makes sense only if you already have a sending setup with history behind it. For a coach starting from nothing, the managed mailbox removes a chore; for one who already runs mail infrastructure, the difference is which part of the work you keep for yourself.

Read the plan you pick as a set of boundaries on preparation, not as a promise about replies. No tier guarantees a prospect will answer, so weigh the choice on hours saved drafting and on how closely the output sounds like you. Those are the two things you can judge before paying.