What six or seven client accounts really cost you

The plainest way to say it: you pay once for a lifetime tier, and what that tier buys is the number of connected channels you can run from one workspace. Campaigns, inbox and CRM sit together, so a sent message, a chat reply and a text reach the same record and the same lead trail.

Your day is booking calls, chasing replies and showing each client which leads came from where. Email, chat, social and SMS all run from that single place, with booking and automation built in, so the work of keeping six or seven clients apart happens through separate campaigns rather than separate logins.

Tiers are sized by connected channels, so the money follows the number of channels you switch on, not the number of clients. That matters when you are quoting a client and need to know whether the platform cost is a fixed line or one that moves each time you add a client to your roster.

Between the three-channel lifetime tier and the all-channel lifetime tier, the change is how many channels you can hook up at once. If your client work leans on email and SMS only, the smaller tier covers the ground; add social and chat across a whole roster and the larger tier starts to make sense.

The agency lifetime tier sits above both. It exists for the shape of business you already run: several clients, each with their own campaigns, inbox threads and lead records that must not blur together. The workspace is meant to hold them side by side without one client's inbox swallowing another's.

Booking and automation come with the platform rather than as add-ons, so the climb between tiers is about channel count and the agency scale built on top of it. Read each tier as a statement of how many doors you can open for your clients, not as a list of features you lose by choosing lower.

The worry is fair: one shared inbox that mixes clients together would ruin your reporting and your client relationships. That is exactly why the workspace separates campaigns and CRM records by client, so a lead from client A does not land in client B's thread. Confirm the structure before you commit a roster.

Agencies get bitten when they buy a tier, sign several clients, and discover the channel count no longer stretches. Map your existing clients onto channels first: which ones need email, which need chat or social, which need SMS. Then choose the tier that covers the union of those channels rather than the average.

The objection also hides a setup question. You bring your own provider accounts, so the platform does not create the sending identity for you. Agencies that plan the account side early spend their first week sending; those that leave it late spend it waiting on approvals they assumed were included.

Start with a count, not a feeling. List each client and mark the channels you actually send from on their behalf. If the union comes to three channels, the three-channel lifetime tier is the honest match, and an all-channel tier would charge you for doors you never open. That is the cheaper route.

If two or more clients need channels beyond those three, jump to all-channel rather than stacking two smaller purchases. And if your roster is the agency shape the top tier is built for, compare it against all-channel on channel count alone: pick the lower one that still covers every client without sharing a single inbox between them.

Whichever two you weigh, put them side by side on the same page: channels covered, clients served, AI credit spend left out of the tier. Then check the limits below, because the cheaper tier only saves money if you can actually send from every channel you counted.