Cost for resellers and white-label partners

You are buying a workspace you can bill for, not a login you rent. Campaigns, an inbox and a CRM sit in one place, so a client's email, chat, social and SMS threads land together and you answer them from one screen. That is what your invoice to the client covers.

Once you have it, the work you already do becomes a product. You set up booking and automation inside the tool, hand the client the outcome, and keep your own name on what they see. The lifetime tiers press pause on the monthly argument about seats.

Cost is set on channels connected, which suits a reseller. A client who wants email only sits in the three-channel tier. A client with social, chat and SMS on top moves up. The tier names are Three-channel lifetime, All-channel lifetime and Agency lifetime. The published price sits on softwareprogrammer.app.

Three channels is the entry point, and it fits a first client or a narrow service. You pick the channels that client actually uses, connect each one, and run their email, chat and SMS from the same workspace. Nothing about the interface changes when you step up.

The all-channel tier widens the same workspace so you are not choosing which four channels to connect. For a reseller this is the difference between running one client well and running a few clients with different channel mixes without rebuilding anything. Booking and automation carry across just as before.

Agency lifetime is the tier aimed at partners who sell under their own name to more than one client. It is the tier to weigh against the licence terms, because that is where client use, your branding and several workspaces in parallel all matter at once. Read the terms for that tier before you pay.

The doubt is narrow and it is fair. A licence that forbids client use turns a reselling plan into a personal tool, and you find out after the invoice clears. That is the question to settle first, in writing, before any money moves.

Provider approval is the second part. A channel count on a tier tells you how many connections the tier covers. It does not tell you that a network will approve your sending, because each provider sets its own rules and grants approval on its own terms.

The third part is the AI features. Credits for them are charged outside the lifetime tier, so they are a separate line rather than part of what you paid. Add that line to your plan before you quote a client a flat figure for a year.

Put your client list beside the tiers and count channels, not logos. One client on email and chat takes you to three channels and no further. Two clients with overlapping channels still fit if the mix is small. The moment you need a channel you cannot connect, the choice is made for you.

If you intend to sell under your own name to several clients, compare Agency lifetime against all-channel lifetime on the licence wording rather than on the channel count alone. Ask directly whether client use is permitted, and get the answer before paying.

Whichever pair you weigh, the same three checks apply. Confirm the licence allows reselling, confirm you hold a provider account for every channel you plan to connect, and set a separate budget for AI credits. Then compare the two published lifetime prices on softwareprogrammer.app.